Stop Guessing, Start Growing: How AI Can Drive Focus and Scale
- Jay Coulter, CFP®, CIMA®

- Oct 24
- 1 min read
Eden Ovadia shares how Finny helps advisors turn random growth into a repeatable system using AI, data, and focus — the three keys to modern RIA success.
Stop Guessing, Start Growing: How AI Can Drive Focus and Scale
Why Advisors Must Redefine Growth
Too many advisors confuse market gains with progress. In a 15-year bull market, “growth” has often been the illusion of rising assets. As Eden Ovadia explains, true growth is about adding new relationships — not just new returns.
Finny’s approach redefines prospecting by giving advisors the tools to identify ideal clients automatically. No cold calls. No randomness. Just data, relevance, and focus.
Focus Is a Superpower
Advisors who try to appeal to everyone end up resonating with no one. Ovadia’s message — echoed by the industry’s top performers — is that focus drives scale. The narrower your audience, the clearer your value proposition, and the faster your marketing converts.
If you want to grow faster, start smaller. Define your market, your message, and your process. That’s how elite firms scale.
AI as the Great Multiplier
AI doesn’t replace advisors — it amplifies them. By leveraging behavioral data and intelligent automation, Finny’s technology enables personalized outreach at scale. It’s the evolution from grinding growth to engineered growth.
What You Can Do This Week
Identify your ideal niche and audience.
Map one repeatable marketing process.
Automate one outreach channel.
Clarity compounds. Systems scale. AI accelerates.
👉 Read more insights and join the movement at ResilientAdvisor.com
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